Experienced PPC support for your agency.

I help lead generation agencies with more client accounts than their team has capacity to manage. I take on Google Ads management, reporting, campaign builds and technical tracking work, either regularly or for a particular project.

Discuss agency support ↘

In-House & Freelance Experience

I’ve freelanced since 2019 and worked in-house at two digital agencies. I know Google Ads inside-out and can bring that experience to your business and work with your team to deliver the high standards your clients expect.

I do what I say I’ll do

I meet agreed deadlines and keep you updated on the work. I understand you need to know your client accounts are being looked after without having to chase.

More than campaign optimisation

Alongside Google Ads management, I work with GA4, Tag Manager, conversion tracking, landing pages and CRM integrations. You're getting a partner who provides end-to-end Google Ads expertise.

Your clients remain your clients

I'm comfortable working behind the scenes under your agency's brand. Communication, client involvement and reporting arrangements can be agreed around how your team operates.

How working together looks.

Straightforward collaboration, clear responsibilities and the flexibility to fit around your agency's existing processes.

Tell me what you need

We discuss where your team needs help and which accounts or projects you have in mind. If you’d like to test the water, we can start with an audit of one client account.
Agree the scope and arrangements

We agree responsibilities, priorities, fees and how we’ll communicate. You share the access and client background I need to get started.
I get on with the work

I work within your existing processes where practical, handling the agreed campaign management, optimisation, audits or technical implementation.
I keep you in the loop

You’ll know what’s been done, what I recommend next and anything that needs your input. Any recommendations come with the reasoning behind them, so you can make an informed call.

Where I can take the load off.

From day-to-day account management to specialist technical projects, I can take responsibility for the work your team needs covered.

Ongoing account management

Hands-on management of Google Ads accounts, including campaign optimisation, bidding strategies, keyword targetting, ad copy and performance reporting.

Audits and account reviews

Independent account assessments, performance investigations, restructuring recommendations and practical optimisation priorities.

Campaign builds and restructures

New campaign setup, account expansion, keyword research, ad creation and improvements to existing campaign structures.

Tracking and technical projects

GA4, Google Tag Manager, enhanced and offline conversions, attribution troubleshooting, CRM integrations and automation.

Each client needs their own approach.

I research what each client offers, what sets them apart and why someone would choose them. That shapes the keywords, messaging and campaign structure, rather than applying the same setup to every account.

Advances in AI have opened up incredible possibilities. I use it for research, competitor analysis and developing ideas. It allows me to spend less time on routine tasks and more time on high ROI activities.

Start with one account.

You don’t need to hand over a whole portfolio to see how we work together. We can start with an audit of one client account, so you can see how I approach the work and what I recommend.

If you already have a particular project or ongoing support in mind, we can discuss that too.

Tell me about your agency.

Share a few details about the support you're looking for and I'll get back to you personally.